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The President of the REALTORS® Association of Citrus County (RACC) holds a pivotal leadership role within the organization. As the primary spokesperson, the President is entrusted with the responsibility of communicating on behalf of the Association regarding all RACC matters. This includes articulating the Association's stance on key issues, sharing updates on ongoing activities, and conveying important information about programs and policies to both members and the public.
Any media request must be made through the Association Executive, Marsha Coleman, at 352-746-7550 or via email at ae@raccfl.com.
To ensure consistency and accuracy in messaging, it is essential that all communications related to the Association's activities are handled by the leadership team. The President is the primary voice of the RACC, representing the collective interests and perspectives of the Association. This centralization of communication helps maintain a clear, unified voice that aligns with the Association's mission and values.
Regardless of authorship, all press releases must be proofread by staff before release. The President serves as the spokesperson for the Association.
While the President is the main spokesperson, there may be instances where specific issues require specialized knowledge or expertise. In such cases, the President has the discretion to delegate spokesperson duties to a knowledgeable RACC Board of Director, member, or committee chairperson who possesses the appropriate expertise. This delegation is issue-specific and limited to the particular matter at hand, ensuring that the most informed and qualified individuals represent the Association on that topic.
This structured approach to communication not only reinforces the authority and leadership of the President but also ensures that the right messages are delivered by the right people at the right time. By adhering to this protocol, the RACC maintains its reputation for professionalism, reliability, and transparency in all its communications, both within the Association and with the broader community.
Any Questions and for all media inquiries, please contact our Association Executive, Marsha Coleman, at 352-746-7550 or via email at ae@raccfl.com.
The RACC Leadership Academy is an immersive professional development experience focused on enhancing leadership skills, expanding industry knowledge, and encouraging community involvement. Participants engage in hands-on training, collaborative projects, and networking opportunities that prepare them to serve as leaders within their brokerages, the Association, and the community at large.
The REALTORS® Association of Citrus County (RACC) proudly announced a record-breaking charitable donation of $43,128 to two local nonprofit organizations, Citrus County Blessings and the Family Resource Center of Citrus County. The funds were raised throughout the year by local REALTORS® and Business Partners and were split evenly between the two organizations.
Buying or selling a home is one of the most significant decisions you’ll ever make emotionally, financially, and legally. And in a competitive, unique market like Citrus County, Florida, having the right professional by your side is not just helpful, It’s essential.
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As fall settles into Citrus County, our September housing data paints a dynamic picture across all property types. While demand remains steady, we’re seeing inventory levels rise and days on market extend — giving buyers a bit more breathing room while sellers continue to benefit from resilient prices across most segments.
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The REALTORS® Association of Citrus County (RACC) is proud to celebrate the accomplishments of the 2025 Leadership Academy Class. More than a professional development program, the Leadership Academy is a year-long journey designed to equip REALTORS® with the skills, knowledge, and confidence to step into leadership roles both within the Association and throughout the community.f
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